A Meta ad campaign is set up once and can serve across Facebook and Instagram placements simultaneously, which means the creative has to work across feed, Stories, and Reels without being tailored to just one app. Fluxx.work generates the format set that Meta's placement system actually needs from a single product photo.
When you run a Meta ad through Ads Manager with automatic placements enabled, the same ad set can serve on Facebook feed, Instagram feed, Facebook Marketplace, Instagram Stories, and Reels — each pulling from whichever creative assets you've uploaded that fit that slot. Fluxx.work generates the 1:1 feed version, the 4:5 feed-optimized version, and the 9:16 Stories/Reels version together, so the campaign has assets ready for every placement Meta's delivery system can select.
If you upload only a single square image, Meta will letterbox or crop it to fill vertical Stories and Reels slots, which usually means visible padding or a cropped product. Providing natively-generated assets at each ratio lets Meta's delivery system serve the correctly-composed version per placement instead of an auto-cropped fallback.
Because the same underlying product photo drives every generated format, the item's color, shape, and branding stay identical whether the ad shows up in a Facebook feed or an Instagram Reel — so a user who sees the ad in both contexts recognizes it as the same product and campaign.
Full placement-ready asset set — 1:1, 4:5, and 9:16 — from one product photo
No auto-cropped fallback creative from Meta's delivery system
Consistent product identity across every Meta placement
Built for how Meta's automatic placement system actually selects assets
Upload your product photo.
Generate the full ratio set: 1:1, 4:5, and 9:16.
Upload all formats into the same Meta ad set.
Let automatic placements serve the correctly-fit version per slot.
“The level of depth in these AI generations is indistinguishable from a ₹5L studio shoot. It's transformed our e-commerce game.”
Arjun K.
CEO, Kids Apparel Brand · Bengaluru
“Our click-through rate jumped by 34%. The textures and lighting are so realistic, customers can almost feel the product.”
Sneha P.
Founder, Coffee Brand · Coorg
“I was worried the product would look different across images. The identity lock is real — colours, logo, everything stays pixel-perfect.”
Rahul M.
Head of Growth, Men's Fashion · Delhi
“The AI-contextual backgrounds just work. It reads the product and picks the right aesthetic. We've stopped paying for stock photo subscriptions.”
Priya S.
Founder, Skincare Brand · Mumbai
Not necessarily separate concepts, but you do need multiple aspect ratios — 1:1 or 4:5 for feed and 9:16 for Stories/Reels — since Meta's automatic placements pull whichever asset fits each slot.
Meta will crop or letterbox it to fill vertical placements like Stories and Reels, often cutting off part of the product or adding visible padding.
This page covers the shared Meta system and format set across both apps; the Facebook and Instagram pages go deeper on each app's specific creative conventions and audience norms.
Yes — the same identity-locked product photo drives every generated ratio, so the item matches across feed, Stories, and Reels.
Fluxx.work outputs the complete ratio set Meta's placement system actually consumes, so campaigns don't rely on Meta's own auto-crop as a fallback.
5 free credits on signup. See your product in a professional photo shoot in under 2 minutes.